A couple is taking a selfie in front of gingerbread hearts at the Oktoberfest in Munich.

IMEX America

Munich is unique

It rhymes – and it is true: Munich really is unique. Innumerable visitors from all over the world simply cannot be wrong. Last year, for instance, about half a million guests from the United States alone came to the Isar metropolis. Nestled in an amazing lake and pre-alpine landscape and so easily reachable, Munich is an extremely attractive destination for the North American MICE sector. The Munich Convention Bureau will prove with a little Oktoberfest flair at the IMEX America in Las Vegas.

The best tips from the locals

That is why the Munich Convention Bureau has packed its bags with a wide range of offerings and many booth partners and is off to the IMEX America in Las Vegas from 10 to 12 September 2019. At the Bureau’s booth the Munich MICE ambassadors will be presenting exciting ideas for events that guarantee to be quite out of the ordinary.

Ideas range from trips to discover the traces of kings and queens or explore Munich’s design and street art scene to outdoor athletics through to getting in touch with Bavarian and Munich traditions. Experience the Munich way of life at a craft beer seminar, for instance, including a visit to the beer garden. Or how about trying on traditional Bavarian dirndls and lederhosen? Sports fans can enjoy clambering over the roof of the Olympic Stadium or participating in an inspiring team building event at the Allianz Arena, home stadium of FC Bayern München.

Those interested in art in all its forms and expressions can prove their own creative skills at a film shoot at the Bavaria Studios or a graffiti workshop at the MUCA, the Museum of Urban Contemporary Art. An absolute must on the agenda – especially for guests from abroad – is an excursion to the unique castles both in the Bavarian state capital and nearby.

“Wiesn” run-up in the glittering city

Las Vegas may well be the world capital of entertainment, but when it gets down to celebrating there’s nobody better at it than the guys and gals from Munich. After all, the Isar metropolis is the city that hosts the largest folk festival of the world. Hardly two weeks after the IMEX America the words “O’zapft is!” ring out to announce the official start. Visitors to the booth of the Munich Convention Bureau at the IMEX will be able to get a foretaste of the real Oktoberfest with fresh pretzels and the clinking of beer steins.

Along with all the right equipment for celebrating the Munich Convention Bureau team also has all sorts of news up its sleeve: Numerous new hotels are opening and a new meeting location with guaranteed “farsightedness” is now provided by the “Umadum München”, the world’s biggest mobile Ferris wheel, that has been turning in Munich’s Werksviertel (a former factory district) since April. The opening of MOTORWORLD Munich, a unique venue with automotive flair is planned for 2020.

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Photos: Christian Kasper, München Tourismus

At booth C3436, the Munich Convention Bureau will be joined by:

 

FC Bayern München / Allianz Arena

Geisel Privathotels

Hotel Bayerischer Hof

INFINITY Hotel & Conference Resort Munich

Löwenbräukeller

Marriott International Munich

Messe München Locations

Olympiapark München

Platzl Hotels Munich

Roomers Munich

SHOWPALAST MÜNCHEN

Sofitel Munich Bayerpost

Steigenberger Hotel München

Weichlein Tours + Incentives

Welcome Destination Travel Management

The Monopteros in the English Garden in Winter in Munich
Cosmopolitan City with Heart

Munich Convention Bureau

Munich is consistently ranked as one of the most livable cities and popular MICE-destinations within Germany. The city`s unique location near the Alps, the lakes of Upper Bavaria and its numerous green spaces in the city - including the English Garden or the banks of the Isar River - offer exciting outdoor activities.

As specialists in the Munich events industry, the Munich CVB is always looking for new venues and trends. We love to share our expertise through our impartial, tailored advisory services at no charge. From tailor-made incentive trips to major international conventions, we have just one goal: to ensure that your event is a success.

News Convention Bureau
Skyline of the inner city of Munich with the towers of the Frauenkirche, Alter Peter and Neues Rathaus.

Funding

Congress fund for Bavaria

On February 8, Michaela Kaniber presented the new Bavarian Congress Fund. It is to be launched in the summer with a funding volume of around 25 million euros and will run for five years.

On February 8, Michaela Kaniber presented the new Bavarian Congress Fund. It is to be launched in the summer with a funding volume of around 25 million euros and will run for five years.

The exterior view of the congress center in Garching

Events at science locations

Meeting where science is at home

Top-notch science requires exchanges and encounters. This is reflected in the excellent conference venues located in and around the science city of Munich. But it's not just scientists who come and go in Munich; entrepreneurs also make use of these excellent event venues.

Top-notch science requires exchanges and encounters. This is reflected in the excellent conference venues located in and around the science city of Munich. But it's not just scientists who come and go in Munich; entrepreneurs also make use of these excellent event venues.

Panoramic view of the Neues Rathaus in Munich with the Frauenkirche in the background.

Convention Bureau

Newss & Highlights 2024 in Munich

Munich is vibrant. In 2024, the Bavarian metropolis will again be offering surprising events, new openings and premieres. Read on for an overview of the highlights.

Munich is vibrant. In 2024, the Bavarian metropolis will again be offering surprising events, new openings and premieres. Read on for an overview of the highlights.

Monopterus at Englischer Garten in Munich in winter.

Winter-Incentives in Munich

Seven cool winter incentives for MICE professionals

Anything from a royal ambience while playing Bavarian curling to a visit to the Tollwood Winter Festival – there's always plenty going on in Munich. Seven exceptional winter incentives for groups large and small are outlined below.

Anything from a royal ambience while playing Bavarian curling to a visit to the Tollwood Winter Festival – there's always plenty going on in Munich. Seven exceptional winter incentives for groups large and small are outlined below.

The view of a small maypole in the simply Munich stand.

IBTM

Great multinational interest in Munich´s IBTM booth

At the end of November, the Munich Convention Bureau team attended IBTM Barcelona along with many partners. At the booth, numerous visitors were inspired by the Bavarian lifestyle with a beer garden and Bavarian food.

At the end of November, the Munich Convention Bureau team attended IBTM Barcelona along with many partners. At the booth, numerous visitors were inspired by the Bavarian lifestyle with a beer garden and Bavarian food.

A hall with lots of screens and people.

BioM

Bio-Europe: Record number of visitors thanks to exemplary cooperation

With almost 6,000 participants from over 60 countries, 3,000 companies and nearly 30,000 partnering meetings, BIO-Europe 2023 in Munich broke all records. This proved that Munich is not only one of the most relevant biotech locations for life sciences in Europe, but also an excellent place for top-class events in the field of cutting-edge research

With almost 6,000 participants from over 60 countries, 3,000 companies and nearly 30,000 partnering meetings, BIO-Europe 2023 in Munich broke all records. This proved that Munich is not only one of the most relevant biotech locations for life sciences in Europe, but also an excellent place for top-class events in the field of cutting-edge research

The wooden building with a view of the main entrance to the Slyrs distillery

Special guided tours: Slyrs

The Slyrs whisky distillery

When you’re looking for a good whisky, you probably wouldn't think of Bavaria. After all, Bavarians are known for their beer. But the fact is that the ingredients of the two drinks are very similar.  And a visit to Slyrs will not only add to your knowledge about whisky but also teach you  a lot about courage, inventiveness, and dreams.

When you’re looking for a good whisky, you probably wouldn't think of Bavaria. After all, Bavarians are known for their beer. But the fact is that the ingredients of the two drinks are very similar.  And a visit to Slyrs will not only add to your knowledge about whisky but also teach you  a lot about courage, inventiveness, and dreams.

Giorgia Trattoria in München.

Restaurants in munich

Seven exceptional munich restaurants

Dinner in an old subway train, at Munich’s highest restaurant or prepared by a chef no bigger than your thumb? Besides fine dining locations and beer gardens, Munich also has a very different culinary category to offer.

Dinner in an old subway train, at Munich’s highest restaurant or prepared by a chef no bigger than your thumb? Besides fine dining locations and beer gardens, Munich also has a very different culinary category to offer.

Exclusive Tours

The Gasteig HP8

A guided tour through Munich's cultural center that is ideally suited as an inspiring collegial excursion. At the same time, the Gasteig HP8 offers premises for company celebrations with a special charm.

A guided tour through Munich's cultural center that is ideally suited as an inspiring collegial excursion. At the same time, the Gasteig HP8 offers premises for company celebrations with a special charm.

Professor Imhoff smiles into the camera.

7 questions 7 answers

Interview with Professor Dr. Andreas B. Imhoff

Munich is the 2025 host city for the prestigious ISAKOS Congress of the International Society for Arthroscopy, Knee Surgery and Orthopedic Sports Medicine. Professor Dr. Andreas B. Imhoff is the local host and gives tips on how we can best behave healthily and stay fit at trade shows, congresses, and events.

Munich is the 2025 host city for the prestigious ISAKOS Congress of the International Society for Arthroscopy, Knee Surgery and Orthopedic Sports Medicine. Professor Dr. Andreas B. Imhoff is the local host and gives tips on how we can best behave healthily and stay fit at trade shows, congresses, and events.

Monopteros in the Englischer Garten in Munich.

IMEX Las Vegas

The Munich Convention Bureau at IMEX in Las Vegas

Together with German Convention Bureau (GCB) and numerous other exhibitors, Munich Convention Bureau is part of the strong German representation in the German Pavilion at IMEX in Las Vegas.

Together with German Convention Bureau (GCB) and numerous other exhibitors, Munich Convention Bureau is part of the strong German representation in the German Pavilion at IMEX in Las Vegas.

View of the Hunting and Fishing Museum during an event.

Museums with exclusive bookings

It´s the setting that counts: munich museums as event locations

Munich's first-class museum landscape is famous all over the world. But what isn’t so well known is that some of these museum rooms can be hired for events. Top-class works of art or groundbreaking scientific discoveries – whatever the surroundings, a corporate event in one of the seven museums described below offers a truly exceptional atmosphere.

Munich's first-class museum landscape is famous all over the world. But what isn’t so well known is that some of these museum rooms can be hired for events. Top-class works of art or groundbreaking scientific discoveries – whatever the surroundings, a corporate event in one of the seven museums described below offers a truly exceptional atmosphere.

A closer look at the Allianz Arena in Munich.

Guided tour Allianz Arena

Meeting in top soccer style

The Allianz Arena is famous as the home of Bayern Munich. But few people know the stadium as an event location. Here’s a tour from the changing rooms to the hospitality boxes.

The Allianz Arena is famous as the home of Bayern Munich. But few people know the stadium as an event location. Here’s a tour from the changing rooms to the hospitality boxes.

View from the Reichenbachbrücke of the Isar river and the Southern CHP Plant in Munich.

Isar renaturation

The new Isar: A guided walk along the renaturalized River

Thanks to the Isar Plan renaturation project you can once again swim in the river – and enjoy an area of Munich where people and animals can rest and relax. Here, we present the most important stops along our renaturation tour.

Thanks to the Isar Plan renaturation project you can once again swim in the river – and enjoy an area of Munich where people and animals can rest and relax. Here, we present the most important stops along our renaturation tour.

Young man takes a cell phone picture of the Surfers at Eisbachwelle

Munich Moments

Seven perfect breaks from Munich conferences, congresses and trade fairs

The best MICE events are intense, the impressions varied and exciting. Here, we present seven well- or lesser-known Munich moments that will let you easily and immediately relax from all the hustle and bustle of a congress – and at the same time give you the full Munich experience.

The best MICE events are intense, the impressions varied and exciting. Here, we present seven well- or lesser-known Munich moments that will let you easily and immediately relax from all the hustle and bustle of a congress – and at the same time give you the full Munich experience.

Fabio Di Salvo smiles in the Enzo Escoba brand shop.

Sustainability at a second glance

Interview: Fabio Di Salvo by Enzo Escoba

Sustainability is important at all levels of the MICE industry – right down to the perfect outfit. Munich-based fashion designer Fabio Di Salvo creates clothes for his Enzo Escoba brand that are both MICE-appropriate and as sustainable as possible.

Sustainability is important at all levels of the MICE industry – right down to the perfect outfit. Munich-based fashion designer Fabio Di Salvo creates clothes for his Enzo Escoba brand that are both MICE-appropriate and as sustainable as possible.

Group photo at the ISAKOS Congress.

ISAKOS 2025

Major Congress in Munich

Top news for the congress metropolis: From 8 to 11 June 2025, the ISAKOS World Congress will be held in Munich.

Top news for the congress metropolis: From 8 to 11 June 2025, the ISAKOS World Congress will be held in Munich.

Skyline of the inner city of Munich with the towers of the Frauenkirche, Alter Peter and Neues Rathaus.

Benefit from the best

7 Conference Speakers who enrich every event

Nobel Prize winners, security luminaries, world-class professors: Munich has a lot to offer in intellectual capital terms. Here, we present seven of Munich's most exciting conference speakers.

Nobel Prize winners, security luminaries, world-class professors: Munich has a lot to offer in intellectual capital terms. Here, we present seven of Munich's most exciting conference speakers.

Käfer Service GmbH Managing Director Dennis Latz.

Dos and don'ts in catering

7 questions 7 answers: Käfer Catering

For Dennis Latz, Managing Director, Käfer Service and his team, successful catering is their day-to-say business. In this interview, he explains what shouldn’t be overlooked in catering planning.

For Dennis Latz, Managing Director, Käfer Service and his team, successful catering is their day-to-say business. In this interview, he explains what shouldn’t be overlooked in catering planning.

The Friedensengel - Angle of Peace - in Munich.

Cooperation Convention Bureau / N&P

Munich is "simply different"

To market Munich even more attractively as a MICE location for high-quality and sustainable events, Munich Convention Bureau will be working with the editorial collective Nansen & Piccard as its new lead agency.

To market Munich even more attractively as a MICE location for high-quality and sustainable events, Munich Convention Bureau will be working with the editorial collective Nansen & Piccard as its new lead agency.

Stand of the Munich Convention Bureau at IMEX America.

B2B: Preview IMEX

Preview IMEX

IMEX in Frankfurt is a must-attend event for the international MICE industry. So Munich Convention Bureau will of course be there from 23-25 May 2023 with along numerous Munich partners.

IMEX in Frankfurt is a must-attend event for the international MICE industry. So Munich Convention Bureau will of course be there from 23-25 May 2023 with along numerous Munich partners.

Panorama of Munich with the Frauenkirche and Theatinerkirche.

Convention Bureau

News & Highlights 2023 in Munich

Munich is in for an exciting new year. Event planners and visitors can look forward to a number of news and some special events in the metropolis on the Isar.

Munich is in for an exciting new year. Event planners and visitors can look forward to a number of news and some special events in the metropolis on the Isar.

The Convention Bureau's stand at IBTM World 2022

IBTM World 2022

Inspiration for the MICE industry

From 29 November to 1 December 2022, over 3,000 exhibitors and 15,000 experts from the meetings and events industry from over 100 countries met in Barcelona, Spain.

From 29 November to 1 December 2022, over 3,000 exhibitors and 15,000 experts from the meetings and events industry from over 100 countries met in Barcelona, Spain.

The Graphene Week stand at BWM Welt Munich.

A Best Case

Graphene Week 2022

From 5 to 9 September, leading scientists, including three Nobel laureates, came together at Graphene Week 2022 to share the latest insights in graphene research.

From 5 to 9 September, leading scientists, including three Nobel laureates, came together at Graphene Week 2022 to share the latest insights in graphene research.

Joggers run in the Olympic Park in Munich.

Convention Bureau

#simplyactive

Increase the concentration of participants at the event through movement, non-technical experiences and fun.

Increase the concentration of participants at the event through movement, non-technical experiences and fun.

News Convention Bureau