Two women and a man are standing on the roof of the Olympic Stadium in Munich.

Planning an event

Incentives & events

Hospitality and tradition, artistic and cultural riches and a unique setting at the foot of the Bavarian Alps are unparalleled sources of inspiration for event planners. Munich’s versatility gives rise to authentic incentive programmes and exciting premium events.

Arts & culture

More than 60 museums, three world-class orchestras, and a fascinating history: Munich is rich in art and culture. In addition to the city’s well-known must-sees, there are also some hidden gems and special tours to enjoy.

Beer- and Oktoberfestmuseum, behind the scenes (PDF), Moriskentänzer, Porzellanmanufaktur Nymphenburg, palace concerts with dinner (PDF), guided tours, dance through the centuries, Valentin-Karlstadt-Musäum

 

 

Activity & team-building

Want to offer something special? An unforgettable experience? Whether it’s an adventurer with a good head for heights on an Olympic stadium rooftop tour, a sports fan in the beach volleyball arena, or someone enjoying a cosy group expedition on the Isar river, the wide range of activities on offer in the Bavarian capital has something to suit every guest.

Beach events (PDF), ice skating, ice hockey and curling (PDF), driving experiences (PDF), flight simulation (PDF), Isar rivar rafting, geocaching (PDF), golf (PDF), hotelgolf, Jochen Schweizer Arena, yodelling seminar, climbing, bouldering and high rope courses, Olympic stadium roof climbing, rafting (PDF), RISE – business kicker, SightRunning, Socca Five Arena, teambuilding (PDF)

 

 

Adventure & relaxation

This vibrant “meeting metropolis” has so much more to offer than beer, BMW and Bayern Munich Football Club: exploring the city’s diverse districts, visitors will find crafts, royal factories and cabarets, as well as modern entertainment and places to enjoy tranquillity and relaxation.

Allianz Arena, historical fair, Bavaria Filmstadt, BMW Welt, comedy tour, steam engines (PDF), day spas, FC Bayern Museum, GOP Varieté-Theater, Kunstgießerei, castles in Munich (PDF), partybus, Posamenten-Müller, Sea Life, shoe-polishing course, Table Magic Theatre, Therme Erding, Tierpark Hellabrunn, wax-cloning

 

 

Culinary experiences & tradition

Munich’s attractiveness and success are closely connected with its zest for life, hospitality and cosmopolitanism. If you want to eat, go out and celebrate, you’ve come to the right city.

Beer gardens, beer tours (PDF), brass bands (PDF), brewery tours (PDF), brewing courses (PDF), dinner theatre, event gastronomy (PDF), EssKulTour – culinary sightseeing, Hofbräuhaus, Hofbräuhaus Kunstmühle, Käfer-Schänke, molecular cuisine (PDF), white sausage seminar

 

 

Shopping & souvenirs

Shopping in Munich is a particular pleasure. Luxurious consumer goods can be found in Maximilianstraße, while the Gärtnerplatz and Glockenbach district is better for funky, extravagant items. The Platzl old town square by the Hofbräuhaus is lined with colourful souvenir shops, while mouth-watering delicacies from all over the world can be found at the Viktualienmarkt, in the heart of the city.

Shopping & design in Munich, adventure-shopping, luxury-shopping, souvenir-shopping, shopping guide on muenchen.de

 

 

Bavaria & daytrips

Munich’s idyllic backdrop, with its mountains, lakes, rustic villages and royal palaces, is virtually unsurpassable.

Lakes & mountains, ballooning (PDF), steamer excursions, torchlight hikes (PDF), parachuting & paragliding (PDF), outdoor museums (PDF), experiencing huskies, castles in the Munich surroundings (PDF), Legoland, nature parks (PDF), outdoor-events (PDF), Salzheilstollen, survival- & manager-training, water ski park, Zugspitze – top of Germany

 

 

Photos: Christian Kasper, istock/vichie81

Covid-19

For information about Covid-19 and your stay in Munich please have a look here.

With the new information portal corona-navigator.de, the "Federal Competence Centre for Tourism" wants to give orientation to tourism professionals. The portal offers current news, facts and recommendations for action for the tourism industry.

Companies can find information on federal economic aid on this website (in German only).

Convention bureau
Rooftop view of Munich with the skyline of the Alps in the background.

Munich as a conference destination

Located on the Isar river, this is a dream city in an ideal location for event planners. Information on Munich and its economic and knowledge clusters.    

Located on the Isar river, this is a dream city in an ideal location for event planners. Information on Munich and its economic and knowledge clusters.

Two women and a man working at at table with a laptop in a hotel in Munich.

Conventions & Conferences

The Bavarian “meeting metropolis” is synonymous with successful conventions and welcomes event planners with open arms.

The Bavarian “meeting metropolis” is synonymous with successful conventions and welcomes event planners with open arms.

Two women and a man are standing on the roof of the Olympic Stadium in Munich.

Incentives & events

Whether a team-building event, a cultural highlight or a culinary experience; you’ll find a range of suggestions for the perfect supporting programme in and around Munich.

Whether a team-building event, a cultural highlight or a culinary experience; you’ll find a range of suggestions for the perfect supporting programme in and around Munich.

Convention Bureau staff sit on steps.

The team

We live for Munich... and for the unique opportunities it offers for organising unforgettable events.

We live for Munich... and for the unique opportunities it offers for organising unforgettable events.

Overview: Conference Hotels
Discover Munich
The Friedensengel - Angle of Peace - in Munich.

Sights you can't miss in Munich

In a nutshell: the most important sights at a glance.

In a nutshell: the most important sights at a glance. Our top 20 highlights that you really should see during your stay in Munich.

A young man and a boy are sitting on the ground in front of paintings in the Alte Pinakothek in Munich.

Pure cultural pleasure

World-class museums, legendary stages, impressive galleries: Munich offers pure cultural pleasure!

World-class museums, legendary stages, impressive galleries: Munich offers pure cultural pleasure!

The Siegestor at Ludwigstraße in Munich in autumn

Every district has its own unique beauty

Schwabing, Glockenbach, Haidhausen, Nymphenburg: an overview.

Bohemian in Schwabing, colourful diversity in Glockenbach, village idyll in Haidhausen, noble residences in Bogenhausen: Each of Munich's districts has its own unique beauty. An overview.

A man with curly hair is sitting in a beer garden in Munich and is smiling.

Traditionally enjoyed

Traditional, modern or exquisite: everything you need to know about Munich's culinary diversity.

Traditional, modern or exquisite: everything you need to know about Munich's culinary diversity.

A couple is sitting on stones and is looking to the water of the Isar River in Munich.

Munich stories

Welcome to Munich! Learn more about Munich's most beautiful spots and its residents.

Welcome to Munich! Learn more about Munich's most beautiful spots and its residents.

"Sphere" by Olafur Eliasson in the Fünf Höfe in Munich.

Elegant and exclusive

Luxury shopping and elegant design go hand in hand in Munich. An overview.

Luxury shopping and elegant design go hand in hand in Munich. An overview.

A chairoplane at the Auer Dult in Munich.

Markets, fairs and festivals

Weekly markets, fairs, Spring Festival, Oktoberfest, Christmas markets: the most important dates.

Weekly markets, fairs, Spring Festival, Oktoberfest, Christmas markets: the most important dates.

People swimming and sun bathing at the Isar river in München with the church St Maximilian in the background.

Relaxation and fun

There is no better place to relax and have fun than in Munich's green oases.

There is no better place to relax and have fun than in Munich's green oases.

Eibsee nearby Garmisch in the surrounding region of Munich taken from the air with a drone.

Munich and its mountains

Hiking, mountaineering, kiting, skiing: the local mountains are a recreational paradise. 

Hiking, mountaineering, kiting, skiing: the local mountains are a recreational paradise. 

Overview: Trade Fair Hotels