Munich Ambassador Laura Schieferle laughs into the camera and stands in front of the colourful exterior façade of the Brandhorst Museum.

Questionnaire: Laura Schieferle

The best place for a sundowner, Laura Schieferle?

A city's character is shaped by its residents, and Munich is home to some truly exceptional individuals. We have enlisted a few remarkable talents as Munich ambassadors and would like to introduce them through this questionnaire. This time featuring: Laura Schieferle, Branch Manager of Kunstareal München (Art Quarter).

Were you born in Munich or did you move here?

I turned into a Munich resident.

What does Munich taste like?

It has the taste of the south!

What does Munich sound like?

Street music, bicycle bells and “Sperrengeschoss” (access area to underground railway)!

The smell of Munich:

It depends on the district – from Chanel N°5 to Leberkäs roll and lemon-basil-prosecco sorbet.

Munich is the only city where you should ...

... book a table, even if you only want to go out for breakfast as a couple.

My favourite word in Bavarian dialect:

“Passt!”*

 

* embodies Bavarian Gemütlichkeit and means: “it’s okay, it’s alright”

The city's most beautiful building:

Museum Brandhorst – an ageless piece of architecture. The colourful façade delights me every time I see it.

As an ambassador, I would like to dispel this misconception about Munich:

Munich is not a village, nor is Munich just cosy – Munich is lively and has an incredibly vital cultural scene.

The catchiest Munich song:

“In München steht ein Hofbräuhaus“?!?! The question wasn't which one I like best, right?

Isar oder Eisbach?

Definitely Isar river! You catch a lot more of the action outside – I also love the view in the direction of the cogeneration plant ...

Beer garden or Bar?

Even though I love going to a good bar: You won't find beer gardens like the ones in Munich anywhere else in the world. They are sensational!

Philharmonic orchestra or brass band music?

Philharmonics! Brass music is often even better in the countryside, but at the Philharmonics you can experience a world-class concert almost every night! Munich is also fortunate to host three world-class orchestras, which is a great treasure.

Lederhosen/Dirndl: yes or no?

After 20 years in Bavaria, I'm allowed to wear a dirndl (women's traditional Bavarian dress), right? Well, I have one and I like it.

To the mountains or to the lakes at the weekend?

In summer, you'll find me by the lake and in winter I'm in the mountains – although I am thinking of getting ice skates for next winter, so maybe I'll then prefer to be at the lake in winter, too ...

When I'm away from Munich, I often proudly share this fact about the city:

Munich is one of the major cities with the most hours of sunshine!

The best place in Munich to impress visitors?

Kunstareal (Art Quarter) of course – 5,000 years of cultural history on 500 x 500 metres. No one can outdo us in this respect!

The best place for a sundowner?

Sebastiansplatz (square) – centrally located, sunshine until late and not far from everything you like to do afterwards (theatre, cinema, eating out ...).

The best place for a romantic dinner?

I must admit: Romance is not my speciality, but the Kabinettsgarten (small courtyard) next to the Allerheiligen-Hofkirche (church) is especially lovely in the evening ...

The most beautiful walk?

It leads through the northern part of the Englischer Garten (Park) and it's hard to believe that you're still in the city, while the Isar (river) rushes past and the sheep graze next to you.

When I seek tranquillity, my sanctuary is ...

... my bed. To be honest, I almost never long for peace and quiet. I like it loud and busy.

 

 

Fotos: Frank Stolle
Panoramic view of the inner city of Munich at sunset with the Müllersches Volksbad in front and the towers of the Alter Peter, Heilig-Geist-Kirche and Frauenkirche in the background.

Local Love: Altstadt

The city centre

There are few other cities which are as focused around their centres as Munich – but unlike other city centres, Munich’s Altstadt is a place that’s actually full of life being lived.

There are few other cities which are as focused around their centres as Munich – but unlike other city centres, Munich’s Altstadt is a place that’s actually full of life being lived.

View on St. Paul cathedral from Landwehrstraße in Munich

Local Love: Bahnhofsviertel

Colourful and loud

Munich’s Bahnhofsviertel encompasses multicultural communities, exciting restaurants, young artists and galleries.

Munich’s Bahnhofsviertel encompasses multicultural communities, exciting restaurants, young artists and galleries – it feels totally different from the rest of the city. In a good way.

A young woman stands in an empty, light-flooded entrance hall of a museum in Munich.

Local Love: Maxvorstadt-Kunstareal

The power of culture

The museum area is notable for its unique concentration of top-class museums and art spaces. It is a celebration of the power of culture.

The museum area is notable for its unique concentration of top-class museums and art spaces – right at the heart of one of the city’s liveliest districts.

A disused underground car full of graffiti stands in the Schlachthof district

Local Love: Schlachthof

The charm of the casual

What makes Munich’s Schlachthofviertel so unique? A lively underground cultural scene and actually still a slaughterhouse.. Could it possibly have any more urban cool?!

What makes Munich’s Schlachthofviertel so unique? A lively underground cultural scene and actually still a slaughterhouse.. Could it possibly have any more urban cool?!

The Hans-Mielich-Strasse in the district Untergiesing in Munich

Local Love: Giesing

Everything stays different

Giesing was formerly a working-class district, and it retains a raw charm to this day.

Giesing was formerly a working-class district, and it retains a raw charm to this day – while at the same time offering proof that a certain amount of gentrification enrich.

A parked car at Sedanstrasse in Munich.

Local Love: Haidhausen - French Quarter

Live and let live

The so called French Quarter as a part of Haidhausen is Munich’s most liberal district. It is a place where people appreciate quality without feeling the need to show off about it.

The so called French Quarter as a part of Haidhausen is Munich’s most liberal district. It is a place where people appreciate quality without feeling the need to show off about it.

Facade of a building in the district Schwabing in Munich.

Local Love: Schwabing

Living nostalgia

Schwabing is the district that is associated with Munich all over the world, reminiscent of golden times and evoking a good feeling.

Schwabing is the district that is associated with Munich all over the world, reminiscent of golden times and evoking a good feeling.

Munich Card & City Pass

Discover Munich in a relaxed and uncomplicated way: discounts for the diverse range of art, culture and leisure activities with our guest cards.

Public transport is included

Many discounts with the Card, many things for free with the Pass.

Online or at the tourist information offices

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