A woman and a man are going through the Olympic Park in Munich.

Travel Trade

Market Management

We are responsible for the global marketing of Munich as a destination. In coordination with the Munich tourism industry, our activities are currently focussed on the following markets: Germany, Austria, Switzerland, France, Italy, Poland, USA, Canada, Arabian Gulf States, China and South East Asia.

Your contact persons

 

Rupert Geiger
Director Marketing
South America
Languages: German, English, Spanish
+49 (0)89 233-30345
rupert.geiger@muenchen.de

 

Melanie Reif
Head of International Trade Relations
North America, UK, Germany, Europe
Languages: German, English
+49 (0)89 233-30246
melanie.reif@muenchen.de

 

Annette Härtl
International Trade Relations
Southeastasia, China
Languages: German, English
+49 (0)89 233-30356
annette.haertl@muenchen.de

 

Robert Leckel
International Trade Relations
LGBTIQ* Tourism
Middle East, Eastern Europe, Israel
Languages: German, English
+49 (0)89 233-30203
robert.leckel@muenchen.de

 

 

Photos: Christian Kasper, Dominik Parzinger
Travel Trade
A woman is showing a man something in her mobile phone in the restaurant Esszimmer at BMW Welt in Munich.

München Tourismus

Press material and story ideas

The Bavarian capital Munich welcomes visitors with many attractions. Here you will find press material and initial ideas for research.

The Bavarian capital Munich welcomes visitors with many attractions. Here you will find press material and initial ideas for research.

The Olympiastadion in Munich at sunset.

Events 2024

Events

From Adele to Taylor Swift, from the European Football Championships to the State Garden Show - Munich is once again hosting a whole host of major events this year. We have collected the most important events in 2024 for you!

From Adele to Taylor Swift, from the European Football Championships to the State Garden Show - Munich is once again hosting a whole host of major events this year. We have collected the most important events in 2024 for you!

Travel Trade
Discover Munich
The Friedensengel - Angle of Peace - in Munich.

Our top 20

Sights you can't miss in Munich

In a nutshell: the most important sights at a glance.

In a nutshell: the most important sights at a glance. Our top 20 highlights that you really should see during your stay in Munich.

The Siegestor at Ludwigstrasse in Munich in autumn

The districts of Munich

Every district has its own unique beauty

Schwabing, Glockenbach, Haidhausen, Nymphenburg: an overview.

Bohemian in Schwabing, colourful diversity in Glockenbach, village idyll in Haidhausen, noble residences in Bogenhausen: Each of Munich's districts has its own unique beauty. An overview.

A man with curly hair is sitting in a beer garden in Munich and is smiling.

Eat & Drink

Traditionally enjoyed

Traditional, modern or exquisite: everything you need to know about Munich's culinary diversity.

Traditional, modern or exquisite: everything you need to know about Munich's culinary diversity.

A chairoplane at the Auer Dult in Munich.

Events

Markets, fairs and festivals

Weekly markets, fairs, Spring Festival, Oktoberfest, Christmas markets: the most important dates.

Weekly markets, fairs, Spring Festival, Oktoberfest, Christmas markets: the most important dates.